Tools
Advertisement, Email, Intranet, Statistics...
Google AdSense is a free program that enables website publishers of all sizes to display relevant Google ads and earn revenue by displaying targeted text and image ads.
Google Analytics (GA) generates detailed statistics about website visitors. Aimed at marketers, GA tracks visitors from all referrers, including search engines, display advertising, pay-per-click networks, email marketing and digital collateral such as links within PDF documents.
Google Apps is a service from Google for using custom domain names with several Google products. It features several Web applications with similar functionality to traditional office suites, including: Gmail, Google Calendar, Talk, Docs and Sites.
OpenX is a powerful ad serving solution that puts control over online advertising back in the hands of publishers. Featuring a fully integrated ad management interface, it's easy to manage, deliver and track both paid-for and in-house ads, review statistics and create reports. Its administrative interface ensures complete control.
Xampp is a quick and easy to setup, maintain and run web server package for the local network (Intranet). It could also be used for outside connections over the Internet, thus creating a company Extranet between various locations. It's strength lies in the capability to run "out of the box" without any installation (basic mode) and is therefore ideal for field agent applications.
Xampp is a cross-platform web server package, consisting mainly of the Apache HTTP Server, MySQL database, and interpreters for scripts written in the PHP and Perl programming languages.
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